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Former Apple chief designer to collaborate with Ferrari

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Former Apple chief designer to collaborate with Ferrari
Italian carmaker Ferrari and its parent company Exor have signed a long-term contract with ex-Apple design director Jonathan Ive and his studio LoveFrom.

Former Apple chief designer to collaborate with Ferrari


Ive left Apple in late 2019 after 27 years of partnership to found his firm. Among the clients of LoveFrom are the same Apple and Airbnb rental service. Now a car manufacturer from Italy has joined the list.

Details of the agreement between the companies have not been announced. Presumably, Ive will work on an electric car, which will be released in 2025.

Jony Ive and his business partner Mark Newsom have argued in the past about the tastelessness of modern cars. Cooperation with the legendary carmaker will allow Quince to present his view on the appearance of the future electric car.

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